[Remote] GM, Digital Products (Remote)

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Note: The job is a remote job and is open to candidates in USA. Chiefly connects exceptional operators with scaling internet businesses, and they are seeking a GM for Digital Products. The role involves owning the digital revenue engine and launching a flagship subscription product to an established waitlist, leveraging the brand's strong market presence and proven product-market fit.


Responsibilities

  • Launch the subscription platform to the 3,000+ waitlist members
  • Own the full funnel and customer journey: free -> paid -> retained
  • Own pricing, packaging, monetization, and the subscription growth roadmap
  • Build product growth loops & retention (virality, referrals, engagement)
  • Build lifecycle messaging + winback (in-product + email)
  • Build data infrastructure, dashboards, reporting, and metric definitions from 0→1
  • Run a tight shipping + experiment cadence, and hold vendors/contractors/teammates to a high standard

Skills

  • SaaS/Digital Product GTM: taken a subscription product from launch → thousands of paid subscribers
  • Product-led growth (PLG) chops: you think in activation, retention, and compounding loops
  • Pricing, packaging, retention: you've materially improved churn/LTV
  • Lifecycle + CRO execution: landing pages, onboarding, email/in-product messaging, and experiments that ship
  • Technical literacy: can instrument tracking and work with engineers
  • Leadership: can lead a small team, command respect, and hold the bar
  • Founder-led brand savvy: can build inside a founder-led personal brand & voice without flattening it
  • Education, content, or creator-led brand experience
  • Converted an existing audience into paid subscriptions
  • Shipped under bootstrapped constraints (small team, low tooling)
  • Direct-response chops: positioning, offers, landing pages, lifecycle email
  • Subscription mechanics ownership: trials, annuals, save flows, dunning, winback
  • Socials/content fluency, familiarity with SEO and paid strategy

Company Overview

  • Hire CEOs, COOs, Operators, Integrators, Managing Directors, Portfolio Company Leaders, and more. It was founded in undefined, and is headquartered in , with a workforce of 2-10 employees. Its website is https://www.chieflytalent.com/.

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